Last updated: May 25, 2026
LinkWatchr ("we," "us," or "our") operates the website at linkwatchr.com and the LinkWatchr platform (collectively, the "Service"). This Privacy Policy explains what information we collect, how we use it, and the third-party services we rely on.
By using the Service, you agree to the collection and use of information as described below. If you do not agree, please do not use the Service.
LinkWatchr is an independent SaaS product for backlink monitoring and link status tracking. For any privacy-related questions you can reach us at privacy@linkwatchr.com.
Whenever you visit the website or use the platform, we automatically collect:
We collect this information from every visitor in order to operate, secure, and improve the Service. We do not show a cookie consent banner — by using the Service you accept the use of these technologies.
Once you sign up, we associate the automatically-collected activity above with your user account. This lets us understand how individual users interact with the product, debug issues, provide better support, and improve features. Activity collected before you sign up may also be linked to your account once we can match the identifier to you.
We use the data we collect to:
We use the following third-party services, which may process data on our behalf:
Google Analytics 4 — Used to understand website traffic and usage patterns. Google Analytics sets first-party cookies (_ga, _ga_<container-id>) with a retention period of up to 13 months. Data is processed by Google LLC in the United States.
Privacy policy: https://policies.google.com/privacy
Microsoft Clarity — Used to capture behavioural metrics, heatmaps, and session replays so we can improve the Service. Clarity sets first- and third-party cookies including _clck, _clsk, CLID, ANONCHK, MR, MUID, and SM. Data is processed by Microsoft Corporation in the United States.
Privacy policy: https://privacy.microsoft.com/privacystatement
OpenPanel (Self-Hosted) — We run our own instance of OpenPanel for first-party product and website analytics. OpenPanel is deployed on infrastructure that we operate, and the data it collects stays on our servers — it is not shared with OpenPanel as a company or any other third party. Via OpenPanel we collect:
OpenPanel sets first-party cookies and/or browser localStorage entries to maintain this identifier. Project website: https://openpanel.dev
Paddle — Paddle acts as our Merchant of Record for all payment processing. When you make a purchase, Paddle collects your name, email, payment card details, IP address, and browser information. Paddle handles PCI compliance, sales tax, VAT, refunds, and chargebacks on our behalf. We do not have access to your full payment card details. Privacy policy: https://www.paddle.com/legal/privacy
We use pixel/conversion tracking technologies to measure the effectiveness of our advertising campaigns. We do not display third-party advertisements on our website.
Google Ads (Conversion Tracking) — Cookies set include _gcl_aw and _gcl_dc (90-day retention). Data is processed by Google LLC in the United States.
Privacy policy: https://policies.google.com/privacy
Meta (Facebook) Pixel — Cookies set include _fbp (90-day retention) and _fbc. Data is processed by Meta Platforms, Inc. in the United States.
Privacy policy: https://www.facebook.com/privacy/policy/
Reddit Pixel — Cookies set include _rdt_uuid. Data is processed by Reddit, Inc. in the United States.
Privacy policy: https://www.reddit.com/policies/privacy-policy
We use cookies, localStorage, and similar technologies to:
By using the Service you accept the use of these technologies. You can clear or block cookies through your browser settings, but doing so may break parts of the Service.
Some of the third-party services we use are based in the United States, so your data may be transferred to and processed in countries outside your country of residence. Analytics data collected through our self-hosted OpenPanel instance is not transferred to a third-party analytics provider — it stays on our infrastructure.
We retain personal data only for as long as necessary:
| Data Type | Retention Period |
|---|---|
| Account information | Until you delete your account + 30 days |
| Service data (backlinks, workspaces) | Until you delete your account + 30 days |
| Billing and transaction records | 7 years (tax records) |
| Google Analytics data | Up to 26 months |
| Microsoft Clarity and self-hosted OpenPanel data | Up to 26 months |
| Conversion tracking data | 90 days |
| Support communications | 2 years after resolution |
| Server logs | 90 days |
When data is no longer needed, it is deleted or anonymised.
You can contact us at privacy@linkwatchr.com to:
We will respond within a reasonable time. You can also clear or block cookies through your browser settings at any time.
The Service is not directed to individuals under the age of 16. We do not knowingly collect personal information from children under 16. If you believe a child under 16 has provided us with personal information, please contact us at privacy@linkwatchr.com and we will delete it.
We apply reasonable technical and organisational measures to protect personal data, including:
No method of transmission or storage is 100% secure, and we cannot guarantee absolute security.
We may update this Privacy Policy from time to time. Material changes will be posted on this page with an updated "Last updated" date. Continued use of the Service after a change constitutes acceptance of the updated policy.
Questions about this Privacy Policy? Email us at privacy@linkwatchr.com.